Sending a QR Code to a cell phone is the wave of the future.
Imagine ordering a ticket to the movies or a sporting event and getting a QR code sent back to your cell phone. When you arrive, simply have your cell phone bar code scanned for entry. The same thing would work with mobile coupons. It’s just another way our world is going paperless.
For now, however, since not everybody has a smartphone, you’ll have to offer an alternative in addition to cell phone bar codes. Send a discount coupon code to the cell phone or offer a unique PIN entry mechanism. When that PIN is used, you can eliminate it from your database so it can’t be used again. Or, if using the discount a second time is fine, you can take advantage of the huge viral marketing effect that mobile marketing offers.
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Sending a QR Code to a cell phone is the wave of the future.
Imagine ordering a ticket to the movies or a sporting event and getting a QR code sent back to your cell phone. When you arrive, simply have your cell phone bar code scanned for entry. The same thing would work with mobile coupons. It’s just another way our world is going paperless.